This rather, well, precious phrase is the title of a leaflet issued by Northumberland County Council.
Actually, it will attract more readers than the other title, "Northumberland Local Development Plan, Core Structure Issues and Options: Consultation May to August 2012"
Once you get beyond the title page, it makes a lttle more sense.
Basically, NCC are consulting on new Planning & Development issues.
You can have your say by viewing the document at libraries (In Blyth, that's opposite the bus station or within the Blyth School --the former BCC )
Alternatively, it's online, at www.northumberland.gov.uk/corestrategy
Or you can attend the drop in sessions. They are all across Northumberland, but he Blyth ones are:-
6th July At Keel Row Centre, 9am to 1pm
19th July at Keel Row Centre, 9am to 1pm
27th July at Blyth Market , 9am to 1pm
The consultation runs until 15th August